Official launch of ADMA Digital Course at UTAS

On July 8, ADMA is finally launching its Certificate in Digital Marketing course in Tasmania.

Get registered here - spots are super limited, and should be a quality event. This is a big (and well overdue) win for marketing in Tasmania, so shout-outs to ADMA and to UTAS for making it happen.

Guest speakers are ADMA CEO Rob Edwards, ADMA Education Manager Richard Pester and yours truly.

• What: ADMA Certificate in Digital Marketing official launch
• When: July 8, 5:30pm - 7:30pm
• Where: University Club, University of Tasmania, Sandy Bay
• How much: $27 members, $34 non-members (incl drinks & bites) 
• How: Register here

Cool new Socialnomics vid

Social media evangelist and author of Socialnomics Erik Qualman has done it again - take a look.

Facebook non-believers, your days are numbered

A little while back I wrote about using Static FBML to cut through the clutter on Facebook. Now I'm taking it a bit further - take a look at this latest promo for Tasplan.

I think 2010 will be a big year for discovering powerful new ways of using Facebook (and other platforms) to create genuine, 100%-certified marketing ROI.

Any thoughts? Do share.

Stuff I'm doing - 'Super Straight Up'

Here's ep 4 of a 5-part series I'm creating for super fund, Tasplan with dopest of the dope Hobart designer Juan Melara.



Follow the campaign on Facebook, YouTube and iTunes.

The other night at the Woolstore

Went along to the AMI's social media event at Woolstore last Thursday night - well done guys on a rad event.

Was nice to see Russ Tucker (@russtytuckle) from Tequila venture past the social media 101 rhetoric, with a candid show and tell on its creative application in cross-media campaigns. Big ups Russ.

Props also to Jarrod Lowe from Red Jelly who set the scene nicely to get the room up to speed - see his well executed preso on YouTube.


Again, a top job by the AMI, Jarrod and Russ - let's do it again soon!