Pages

Thursday, June 17, 2010

Facebook non-believers, your days are numbered

A little while back I wrote about using Static FBML to cut through the clutter on Facebook. Now I'm taking it a bit further - take a look at this latest promo for Tasplan.


I think 2010 will be a big year for discovering powerful new ways of using Facebook (and other platforms) to create genuine, 100%-certified marketing ROI.

Any thoughts? Do share.

Wednesday, June 9, 2010

Stuff I'm doing - 'Super Straight Up'

Here's ep 4 of a 5-part series I'm creating for super fund, Tasplan with dopest of the dope Hobart designer Juan Melara.



Follow the campaign on Facebook, YouTube and iTunes.

Tuesday, June 1, 2010

The other night at the Woolstore

Went along to the AMI's social media event at Woolstore last Thursday night - well done guys on a rad event.

Was nice to see Russ Tucker (@russtytuckle) from Tequila venture past the social media 101 rhetoric, with a candid show and tell on its creative application in cross-media campaigns. Big ups Russ.

Props also to Jarrod Lowe from Red Jelly who set the scene nicely to get the room up to speed - see his well executed preso on YouTube.


Again, a top job by the AMI, Jarrod and Russ - let's do it again soon!

Wednesday, May 19, 2010

Thanks for having me!

A massive thanks to the guys at Tasplan for having me along to speak at their small business event today - had an awesome time!

Anyway, here's the slide deck from the session.

Monday, May 10, 2010

DMA:2010 - Australia represent!

Just added DMA:2010 to my diary - San Francisco's kickass digital and direct marketing conference from October 9 - 14. Follow them @DMA_USA, #DMA2010.


Lots of smart people, and literally hundreds of sessions, roundtables, forums, case studies, panels etc. Should be rad.

Aussie marketers, if you're likely to be about and want to meet up, get in touch @scottywoodhouse.

Hope to see you there!

Friday, March 19, 2010

Best Australian brands still sucking at social

Flick through this slide deck by Burson-Marsteller - suggests that for the most part, Australia's 'top 20' brands are still struggling to implement and integrate social in their marketing.

Friday, March 5, 2010

The state of the Internet

Very cool video by interactive agency JESS3 - check.


JESS3 / The State of The Internet from JESS3 on Vimeo.