Facebook Pages are pretty pedestrian, so here's how to differentiate yourself.
Add Static FBML to your Page
Add the app Static FMBL to your Page. This lets you build custom Pages with layouts created in CSS/HTML, or by using Facebook’s proprietary FBML (Facebook Markup Language).
It's still a bit rough round the edges, but here's one I knocked up this week for Tasplan's Super straight up campaign.
Bring it to life
Embed video, display images, add links - go to town. Of course, there are some limitations, but most seem to have workarounds (Google it).
Make it your splash page
Go to Edit Page > Edit Wall. Then set 'Default Landing Tab for Everyone Else' to your new Static FBML Page.
If you have a Page, I'd say it's a good time to think about stepping it up, cause cookie-cutter Pages are a bit lame - not a good look!
Friday, February 19, 2010
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